Fully Aligned Brand & Biz Builder

FOR THE BOSSBABE WHO'S READY FOR NEXT-LEVEL SUCCESS

You’re so ready to be a successful boss babe and to start living the life you’ve been dreaming of.

But sometimes it feels like you're the internet's best kept secret. 

You have big dreams: to be a sought-after coach, to truly make an impact and transform other people’s lives, and ultimately to be your own boss and start living a life that makes sense to YOU.

But you’re probably...

  • Secretly wondering if there’s anything special or unique enough about you to truly stand out from all the other online coaches who already have huge followings
  • Totally overwhelmed with all the different things different experts are telling you to do in order to create a successful business
  • Afraid to put yourself out there after the last launch totally flopped and wondering if you’re really cut out to be a successful boss babe
  • Struggling to figure out how much to actually share about yourself - you want to look professional, after all

I understand how it feels to wonder if you'll ever get to the level you want to be at. To be trying to do all the things, but not seeing the results you so desperately want. To want more for your life, but not be able to see a way out of your current 9-5 because your business isn't really making any money yet.









Hi, I'm Gillian. 


I’m a brand and marketing strategist empowering boss babe online coaches to own their story, build a personality-infused brand that attracts perfect-fit clients, and create a life that makes sense to them.


When I started out on my own, I had a lot of those thoughts I mentioned above - wondering if there was anything all that special about me, worrying if I was outgoing enough to be an entrepreneur, and just generally wondering if I ever would be successful.


I allowed these thoughts to hold me back from showing up as my authentic self and instead tried to fit myself into a mold that in truth - just didn't fit. So I had to get real about using my intuition and getting clear on my unique strengths so I was able to build a business that was perfect fit for me (which is what working with me is all about!)


Now, I want to help YOU create a business that combines business foundation, mindset work and strategy,  so you can avoid the mistakes I made early on!

CREATE A STRONG BRAND, LEARN HOW TO MARKET YOURSELF EFFECTIVELY AND BUILD A FULLY ALIGNED BIZ


I created the Fully Aligned Brand & Biz Builder package because all too often I see boss babes afraid to embrace who they really are. 

You are unique. You are special. And the world needs to see that in order for you to create the impact and the income you want.


In this program, we'll dig deep to create a business that feels right for you. 

Let's imagine this as your new normal:
  • Being able to design your days however works for you (without worrying about how you’re going to pay the bills)
  • Doing work that lights you up with clients you love and making full use of your talents (no more dreading Mondays and spending 8 hours a day working on someone else's business!) 
  • Being able to travel whenever you want and not having to hoard your precious vacay time to go on your dream trips

This is all fully possible for you. 

But to get there, you need to get out of your head and get out of your own way. 

That's where I come in. 



The Fully Aligned Brand & Biz Builder

This program includes nine 60-minute calls over a 3 month period, based on my signature 3 step system. The program will be completely customized to where you're at, so you get exactly what you need, right now.


1. Mindset:

Your mindset can be one of the biggest hurdles to overcome at any point in your boss babe journey. It needs continuous work and is often the root cause preventing us from getting to the level we want to be at and from showing up authentically in our biz. We'll go over: 

  • Developing a non-negotiable daily mindset routine so your business can thrive
  • How to trust yourself using the power of your intuition in business and in life, so you don't second-guess and question your decisions
  • Clearing any mindset and money blocks that come up so you can move towards your dream life
  • Creating space to receive money in your biz so that you aren't subconsciously preventing yourself from receiving the income you desire

2. Business Foundations 

This is a broad category but oh-so-important. Here we work on creating a business that is fully aligned with who you are. We'll create a brand that will position you as the go-to coach for your audience, get clear on exactly what tech you need to have in place in your online biz, and focus on creating an irresistible signature offer that will get your clients results. We'll cover things like: 

  • Creating a powerful brand story that will connect you to the right people and give your potential clients an idea of who you are
  • Identifying your profitable niche and message so that you're attracting the perfect clients for you by being yourself
  • Getting into the minds of your ideal clients so you can understand their deepest struggles and desires and how you can help them
  • Learning how to position yourself as an expert so you're only attracting high-end, dreamy clients
  • Developing an on-brand lead magnet to begin attracting quality potential clients
  • Creating a personality-infused brand using your brand archetype that will attract your perfect-fit clients to you
  • What exactly a sales funnel is and how you can start implementing it in your biz, so that your biz can run on autopilot 

3. Strategy 

Once we fully understand our ideal clients and we have our biz foundation in place, this is when we can focus on a marketing and promotions strategy to start selling out our programs. This can include things like: 

  • Creating a social media plan, identifying key content themes and goals for your social media growth so that your biz is seen by the right people
  • Using benefit driven language in your marketing material so it's clear why your clients should buy from you
  • Creating your launch plan to establish trust and start working with perfect-fit clients
  • Promoting your free lead magnet, using both organic and paid traffic so that you're able to start building an email list of dreamy potential clients
  • Learning how to create content that is in YOUR voice, so you can turn off the comparisonitis gremlin whenever it sneaks up and tempts you to create content that will sound like everyone else

This program is about more than just setting up your business and learning about branding and marketing. It’s about designing a life that makes sense to you and being able to live it, one day at a time. Results are 100% a co-creation. I'll show up for you, but you have to be willing to put the work in to achieve the success and transformation you desire. 

Gillian was amazing to work with. She asks the right questions, and is able to pinpoint exactly what makes you stand out. Before working with her, I was unclear on who my ideal client was, and my brand was kind of all over the place. She was able to take my scattered thoughts and helped me to create a clear cohesive story. I have gained so much clarity from her. She not only helped me to craft my story, but to also pin down my messaging, brand vibe, content strategy, and my niche. My brand has completely come together since I started working with her. I highly recommend Gillian to anyone who wants a solid brand that reflects who you truly are.



Ashley Haycroft - Mindset & Manifestation Coach

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Gillian was fabulous to work with and I would definitely recommend her for brand coaching! She makes an intimidating process easy to manage with her step-by-step worksheets and calm demeanor. I felt like I was supported every step of the way. Instead of being told what to do, it was nice to really collaborate and partner with Gillian. I enjoyed how she listened deeply and understood my brand and what I was trying to accomplish without judgment. I now feel confident that I know who my customers are and how I am going to reach them in the online world!



Kaylee Houde - Career Coach

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WHAT'S ALL INCLUDED

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1. Personalized support from a brand and marketing strategist 

I have over 10 years of experience in marketing, PR, communications and branding. I’ve helped large organizations and boss babes alike share their story and build solid strategies. Now I want to help YOU get the clarity you need in your branding and marketing so you’re building a biz that is aligned with the core of who you are and attracting the perfect clients for you!

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2. Pre-coaching prep- package

Prior to us starting our work together, I'll send you a detailed assessment form so we can create clarity around your goals and desired outcomes for our three months together. 

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3. Nine 60-minute coaching calls

Each call, we'll be diving deep into where you are at right now using my 3-step signature system and get super clear on where you want to be.  After each call, you’ll walk away feeling calm, empowered, and excited to tackle your homework that will help you develop that fully aligned biz. 

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4. Unlimited private coaching following our sessions

Any questions that come up while we're working together,  hit me up via email or voxer! I'll be there to help you get to the next level. 

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5. Customized homework and session notes

I'll be providing you with all I've got to help you create next-level success in your biz. This could include worksheets, journal prompts and notes from each session in case you missed anything. 

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BONUSES


These bonuses are only available for the next three clients who choose to work together.


1. Two hour intensive to start us off on the right track working together. We'll dive deep into the soul of your business (your brand) so we create something that is fully aligned with the core of who you are. Value: $447


2. Brand Audit: Prior to our first call, I'll go through your website and social media content and provide you with personalized recommendations to improve consistency and brand awareness, while positioning you as an expert. Value: $247. 


3. Systems support: Depending where you're at in your biz, I can walk you through how to set up different tech pieces (ex: email marketing platform, Facebook ads, Google analytics, online calendar, landing pages, etc). If you already have these pieces in place, I can help to to optimize them to ensure they're working the best for your biz! Value: priceless! (it took years of trial & error, courses, and real-world working experience to develop these skills!)



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This program is for you if:

  • You've tried to start your biz already but aren't seeing results (or you're a complete newbie, but the bossbabe lifestyle sounds like a dream to you)
  • You want an experienced mentor who can help you build a brand presence that will help you bring on your next clients
  • You're experiencing information overload and don't know what you actually need to focus on
  • You're tired of doing things that just don't feel like you and you're ready to start using your unique strengths to your advantage in biz

 By the end of the program you’ll have:

  • A solid plan in place to start infusing more personality into your brand, so you're attracting clients that are perfect for you
  • A mindset routine that will set you up for success, so you can uncover your purpose and create a business that's in full alignment 
  • The confidence you need to stand out in a crowded market as authentically you, so you can attract your ideal clients you're meant to serve
  • A clear understanding of who your ideal clients are and how to reach them in the online world so you can create a repeatable system to fill your programs

The Investment

MOST FLEXIBLE


3 monthly payments of $825


BEST VALUE


1 payment of $2222


The A's to your Q's


Is this going to help me if I've already invested in other programs and courses?


Yes. If what this program covers are things you know you are missing this can be a great option for you. I designed this program to encompass everything I wish I had when I first started out in business. I’ve combined my past experience working in marketing, communications and branding for over 10 years, with the key pieces I have learned from investing in multiple courses and coaches over the past two years in business into this program. It's normal to feel uncomfortable and scared when you invest in yourself, but if you know you need what is inside of this program and your gut is telling you to do it, find a way to join me.


How much support will I ACTUALLY get?


 I’m fully accessible to my clients. I only take 5 private clients at a time so that I can give you the level of attention you deserve. In addition to our nine regular sessions and our bonus two hour intensive, you’ll have full access to my private email account and voxer to ask anything you want between sessions. I’ll respond as fast as I possibly can, any time Monday-Friday. If you’re stuck, I WANT you to reach out so you can keep moving forward!


I've seen other people that are successful online, but sometimes I doubt if this will really work for me? Can you guarantee results/more clients?


I've been in this place before and I know what it feels like. What ultimately got me over feeling this way was shifting my mindset to believe that if it's possible for other people, it's definitely possible for me too. Yes, you have to be willing to put in the work, and we'll work through that together. Of course I can't guarantee results because everything in this program is dependent on you putting into place what you've learned. I can guarantee I'll be there for you every step of the way though. Your success is important to me too! 


How are you different than other brand and marketing strategists?


Great question! Past clients have said they love how collaborative, calm and supportive I am. I'm also super strategic, meaning I want to help you get real results in your business. But I also know how important the mindset component is, as before I started implementing this fully, I really struggled to achieve success in my business. I also have 10 years of experience in marketing, PR, and communications. I’ve helped large organizations in a variety of industries share their story with the media, the community and their target audience. Now I want to help YOU get the clarity you need in your branding and marketing so you’re able to tell your story, attract those perfect-fit clients, and live your dream life.


I would love to do this, but it's out of my price range right now. Do I have other options?


Absolutely! If you just need somewhere to start, I'd recommend my Brand and Marketing Intensive. In this 2 hour intensive session, we dive deep into the soul of your business (your brand) so we create something that is fully aligned with the core of who you are.The price point for that is currently $447.


I will also soon be launching a group version of this program, which will cover the same concepts, but in a group environment. 


I'm ready for the next step. What do I do now?


1.  Click the button below to sign up for your Fully Aligned Strategy session.

2. Answer the questions and book a spot in my calendar.

3. You'll receive a confirmation email with your appointment time.

4. We'll hop on a video call at the appointed time and get to know each other better.

5. If we decide that you're a good fit for the program, I'll send over all the info you need to get started (contract, payment, etc)

6. Once it's sent back, I'll send you your pre-coaching prep package and we can book in your first session!





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